How to overcome objections to changing suppliers

Convincing a prospective client to change suppliers and give you their business can be a tricky thing, but it can be done. Learn how to deal with supplier objections.

How to defeat gatekeepers

Gatekeepers prevent you from making that all-important sale and their screening process is getting more clever, you might not even know you've reached screening. Discover how to recognise and defeat them.

How to beat the economy excuse

In the current climate, the economy is becoming a common excuse from prospective clients for objecting to a sale. Learn how to make the economy work for you.

Preparing clients for a meeting

So you've impressed the customer and arranged a meeting. But to close a sale you still need to learn how to successfully prepare customers for the meeting.